BAM Doctoral Day- Qualitative Phenomenology: One aspect of thought and three components of qualitative research

In response to the government’s recent decision to move to the ‘delay’ phase of the Covid-19 action plan, BAM face-to-face events scheduled from March-May have been postponed until further notice. Where possible, we are looking at other alternatives such as remote participation. We are closely monitoring the situation and will provide updates as the situation develops.





The event 'Qualitative Phenomenology- one aspect of thought and three components of qualitative research' is designed to support our community of doctoral students and early-career researchers in spotlighting good qualitative practice in research. Our attempt, then, is to consider the broader relevance and applicability of qualitative research by focusing on the researcher's construction of events and situations towards achieving a profound understanding of the research phenomenon.

Central to this, is one aspect of thought and three components of qualitative research. In this light, we are interested in four richly distinct but related workshops:
(a) Workshop 1 locates the field of ethnography. Here, we aim to focus on several complimentary themes that relate to the sources and dimensions of diversity in ethnographic research, the recurrent tensions within the broad ethnographic tradition and the contemporary responses.
(b) Workshop 2 isolates the production of the systematic literature review, since most 'traditional narratives' are perceived to lack thoroughness as genuine pieces of investigatory evidence. We will examine the assumptions and the task of reviewing, which are built into the concept of the systematic review.
(c) Workshop 3 takes up the case study strategy. In this context, we seek to concentrate our understanding on the utility of the case study. The goal is to optimise our understanding of the particularisation of cases rather than generalisations beyond the study.
(d) Workshop 4 examines methods of collecting and analysing empirical data materials.The goal is to ensure that the techniques adopted for collecting and analysing data allows the emergence of rich and valid data findings.

It is our hope that participants are keen to use this event to evaluate the extent to which they can be applied to produce a reliable knowledge stock. Further long these lines, we acknowledge the support and commitment of the experts facilitating the respective sessions: Dr. Stacey Bushfield (Edinburgh Napier University); Dr. Isaac Amoako ( Liverpool John Moores University); Dr. Christian Harrison (University of the West of Scotland); Dr. Frank Nyame-Asiamah (De Montfort University) and Dr. Kingsley Omeihe (Edinburgh Napier University). These scholars would be sharing their expertise and thoughtful understanding of the various perspectives and methods represented in this event.



6th August 2020


Who Should Attend

Qualitative researchers with an interest in developing their expertise and understanding of ethnography, case studies, systematic literature review and data collection techniques. In particular, the event will be of interest and relevance to doctoral students, early-career and mid-career researchers


Benefits of Attendance

- Increased understanding of participatory methods used to empower research participants and researchers;
- Insights into the broader relevance and applicability of qualitative research;
- An opportunity to explore ways in which evidence-informed systematic literature review might be achieved;
- Develop convincing arguments related to specific qualitative themes;
- Hearing from researchers in management and organisation studies and other social science; disciplines who have applied aspects of qualitative phenomenographic methods in their own research;
- Gain feedback and advice on your research methods/methodology ideas;
- Insights into developing good quality methods/methodology conference paper or journal articles.



The Tecno Centre Coventry University
Puma Way
United Kingdom




Please find the below programme as requested:




Arrival of Guests


Introduction and welcome notes


Session One anchored by Dr. Christian Harrison on Systematic Literature Review


Coffee Break


Session Two anchored by Dr. Stacey Bushfield on  Data Collection and Analysis


Buffet- Lunch and networking


Session Three anchored by Dr. Isaac Amoako on Case Study research


Coffee break


Session Four anchored by Dr. Frank Nyame-Asiamah on Ethnography


Closing notes and  City Tour



Dr. Stacey Bushfield, Edinburgh Napier University.
Dr. Isaac Amoako, Liverpool John Moores University
Dr. Frank Nyame-Asiamah, De Montfort University
Dr. Christian Harrison, University of the West of Scotland
Dr. Kingsley Omeihe, Edinburgh Napier University.


Provider Information

BAM Leadership and Leadership Development SIG



For specific information about this event, please contact the workshop facilitator:
Dr. Kingsley O. Omeihe
Edinburgh Napier University

For general enquiries, please contact Raluca Stroe at the BAM Office on or 02073837770


Event Fee 

BAM members - Student £10
BAM members - Ordinary £15
Non-BAM members- Students £15
Non-BAM members £30



Booking deadline: 17 July, 2020


BAM Members 

Log into your account and proceed with the registration for the event.


Non-BAM Members 

Please follow the steps below: 

1. Create a Non-BAM Member Account at Stay Informed.

2. Log into your account and proceed with the registration for the event.


If you are not a BAM member and would like to join BAM or find out more about the benefits of being a BAM member, please go to BAM BAM membership.




Cancelation Policy - Should you wish to cancel your place, you will receive a full refund if your cancelation is made 4 weeks prior to the event. After this, full payment will be required.  BAM reserves the right to cancel the event if there are not enough people to justify running the workshops.


6th August 2020
BAM Members - Students £ 10.00
BAM Members - Ordinary £ 15.00
Non-BAM Members - Students £ 15.00
Non-BAM Members - Ordinary £ 30.00
Coventry University Staff and Students £ 0.00
Event Information
Product Code
Event Provider BAM Leadership and Leadership Development SIG
Date / Time 6 August 2020
Venue The Tecno Centre Coventry University Puma Way Coventry United Kingdom CV1 2TT
Event Type Development Workshop
Target Audience Doctoral Students, Post Doctoral Fellows, Early/Mid Career Academics
Booking Deadline 17 July 2020
Link to Booking Form
Contact For more information on this event please contact the BAM Office on +44(0)2073837770, or at
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