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BAM Marketing and Retail SIG Event Report - Writing, Presenting, and Networking at Conferences for Success

13th December 2017


Sheffield Hallam University were proud to host the British Academy of Management’s (BAM) one-day conference on ‘Writing, Presenting, and Networking at Conferences for Success’ on 7th December 2017 as part of the Marketing and Retail Special Interest Group. The conference was of particular relevance for doctoral students and early career researchers and was well attended by over 30 academics from universities across the UK including Durham, Manchester, Birmingham, and Westminster.

The two key note speakers, Dr James Cronin from Lancaster University and Professor Ron Berger from The Academic Centre of Law and Business in Israel set the tone for the day, providing attendees with invaluable advice on creating quality conference and journal papers, working collaboratively, and building a successful research profile. Subsequent sessions saw early career and senior academics sharing their advice and recommendations from their experiences at conferences, their doctoral journeys, and their achievements and missed opportunities along the way. The day also had delegates reflecting on their motivations for attending conferences, with practical tips provided on how to write a conference paper, choosing the right conference, getting the most out of attending a conference, and applying for academic positions. Attendees were also provided with advice on effectively managing writing time through making time for writing through structured writing retreats, with practical tips shared for prioritising and focussing on writing and creating a writing community at their university.

The conference was a resounding success; with delegates leaving inspired to write, with increased confidence from gaining a better understanding of what reviewers are looking for in a conference paper and how to set out on building a successful academic career.

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