Invitation to Join the China-UK Business Research Association

Invitation to Join the China-UK Business Research Association
We are writing to cordially invite you to join the China-UK research association (, which was established by Confucius Institute at The University of Sheffield. Our Confucius Institute is a synergy between the University of Sheffield (UK), Nanjing University (China) and Beijing Language and Culture University (China). The research association intends to build a communication/interaction platform between Chinese and UK academics and business practitioners, which eventually benefit an acceleration of business knowledge creation and dissemination for both countries.

Our aims: 

  • We investigate business environments in China and UK and their business implications;
  • We explore Chinese firms’ strategies and behaviours within their internationalisation (including Green Field investments and Merge & Acquisitions);
  • We offer intellectual supports, typically including consultancy, legal advice and research reports, to business communication and investment collaboration between Chinese and British firms;
  • We provide language and cultural training courses to business and cultural exchanges between Chinese and British Enterprises. 

For academics, the association provides a unique opportunity for developing your international research networks, and accessing Chinese and British companies and associated consultancy; for Chinese and British business practitioners, the association offers the cutting-edge business knowledge for your internationalisation and overseas investment, and facilitates the extension of your business ties into the counterpart countries. 
In order to join us, please send your Bio (one page) to Dr. Xinqun Hu (, which depicts your education background, current work institution and position, and main research achievements (e.g. journal publications & research funding). Should you have any enquiry, please feel free to contact us.   
Best regards 
China-UK Business Research Association 


Author Name: 
China-UK Business Research Association