How can academics take advantage of the opportunities which social media offer, and negotiate the risks involved? This webinar helps academic decide which social media platforms are right for them as individuals, depending on discipline, career stage, personality and other factors.
It’s increasingly recognised by funding councils that social media are a mainstream feature of academic life, a general professional competence as well as a gateway towards research impact. But how can academics take advantage of the opportunities which social media offer, and negotiate the risks involved?
This webinar helps academic decide which social media platforms are right for them as individuals, depending on discipline, career stage, personality and other factors. We also consider when, how and why to use social media; as well as how to identify and avoid the risks involved in the use of social media as academics.
The AACCB webinars will help attendees to gain greater clarity about some contemporary issues, and how they link in with other related management research areas. Delivered by senior academics engaged in cutting edge research, the topics to be covered in the series will provide attendees with scholarly insight into what constitutes meaningful scholarship, and the making of optimal theoretical and methodological choices when crafting high impact manuscripts for publication. There will also be opportunities to discuss ways to get the best out of the publication process, crafting a careers, and networking with fellow academics, and other management researchers, all in one place.
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BAM Council's Sub-Committee of Academic Affairs of Conference and Capacity Building (AACCB)
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The event speaks to Sections A1 and A2 as detailed in the BAM Framework
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Reader in Marketing, Brunel University London
Reader in Marketing, Brunel University London
Dr Ana Isabel Canhoto is a Reader in Marketing at Brunel University London, where she the leads the Innovation, Digitalisation and Society research lab. She researches how people use digital technology, and the consequences of that use for businesses and society. Ana has led on the pedagogical use of new technologies, such as creating quasi-simulations for experiential learning. She also runs training workshops for doctoral students and early career academics on how to use social media to develop and promote their work. Ana holds a PhD from the London School of Economics, as well as an MBA from London Business School. Prior to joining academia, she worked as a management consultant in the telecommunications industry, and as a portfolio manager at a leading media and entertainment company, among others.
Dean of the BAM Fellows College
Dean of the BAM Fellows College
Fiona Wilson was Professor of Organisational Behaviour in the Adam Smith Business School. Having recently retired after over 21 years there, she is currently Emeritus Professor, an Affiliate and Honorary Senior Research Fellow.
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Please contact the BAM Office at [email protected] with any queries.
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BAM Members: Free
BAM Student Members: Free
Non-Members: £25
Non-Members, Students: £15
To become a member, please follow the link: BAM Membership
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Registration closes on 22nd June at 08:00 UK time