The global phenomenon of personalization affects many aspects of everyday life, including communication, consumption, design principles and practices, marketing and manufacturing.
The global phenomenon of personalization affects many aspects of everyday life, including communication, consumption, design principles and practices, marketing and manufacturing.
This cross-disciplinary research seminar will be led by three experts in the field, presenting their perspectives on:
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BAM Marketing and Retail SIG
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Researchers in the Marketing and Retail SIG as well as cross-discipline researchers of creativity. The event speaks to sections A1, A2 and C1 as detailed in the BAM Framework.
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Clerici Learning Studio, Clerici Building, Oxford Brookes Business School, Oxford Brookes University, Headington Road, Oxford, OX3 0BP
Registrations close on Friday 20th May 2022 at 16:00 UK time.
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