We are pleased to announce the publication of BAM Fellow Prof Nicholas O'Regan's latest book, From Purpose to Impact: The University and Business Partnership.
Most universities claim to have significant links with industry and the professions, but, in reality, only a limited number of business scholars are engaged with industry. A focus on ‘impact’ presents an additional potential trap, confusing promotion of research and tactical tips and tricks, with genuine engagement. This book explores the increasing number of new and innovative partnerships and collaboration activities, and how academics can adapt to, and leverage, these new opportunities. It focuses on the academic as the primary driver of the external relationship and the skills and capabilities needed to pro-actively develop engagement. Finally, the book provides a number of examples of best practice from a range of countries.
To find out more, please click here.