Greenwashing and Sustainability are enjoying increasing traction in research and financial markets for the last 30 years. However, the interest of regulators, researchers and market participants has been shifting from using simple aggregated ESG data to data that examine the existence of Holistic Sustainability Business approaches.
The event helps researchers and practitioners to learn about these new developments and to find and retrieve data that trace greenwashing and examine and measure whether the company uses holistic approaches in sustainability, by building hands-on skills to PhD students, market participants and professors to recognise, obtain and use Greenwashing and Sustainability indicators for their research or career in sustainability to be able to be involved in a new level of studies in Sustainability for research and the private sector.
The purpose of this workshop in particular is to provide hands-on skills to PhD students, market participants and professors to recognise, obtain and use Greenwashing and Sustainability indicators for their research or career in sustainability to be able to be involved in a new level of studies in Sustainability for research and the private sector.
Proposed outcomes for us are:
- Give participants information and data obtaining skills that will enhance confidence in making advanced research and maximise the impact of their research in the area of sustainability
- Promote actively the UN agenda of sustainable development goals in the area of research.
- Lead to more research in the area of greenwashing and holistic sustainable business approaches.
Provider Information
Sustainable and Responsible Business Special Interest Group
Keynote Speakers
Programme
10:00 - 11:00 - Academic and practitioners’ presentation by selected invited academics and practitioners
11:00 - 13:00 - Hands-on Bloomberg & other data seminar, (Bloomberg suite, Richmond Building, Portsmouth Business School)
13:00 - 14:00 - Light food and refreshments
14:00 - 15:00 - Discussion regarding collaborative research ideas and Concluding remarks.
Benefits of Attendance
The aim of this workshop is first to provide information about the new legislation in the area of sustainable business practices.
Secondly, participants will be informed from industry and academic experts about the challenges in research in sustainability and greenwashing.
Lastly, participants will obtain hands-on experience in Bloomberg terminals and other databases that they will later use in responsible and sustainable business research for the needs of impact-oriented research, policy papers or published in high-ranked journals.
Participants have also the ability for networking with other researchers in the area and to be involved in collaborating research
Facilitators
Polina Baranova
The expertise of Dr Polina Baranova lies at the intersection of strategy, strategic management, and environmental sustainability. Polina is an Associate Professor of Strategy and Sustainability and Doctor of Business Administration Programme Leader at the University of Derby. She is Co-track Chair of the Sustainable and Responsible Business Special Interest Group (SIG) at the British Academy of Management.
Dr Baranova’s research looks into SME approaches towards environmental sustainability and the relevant environmental strategies. Her recent publications are in the area of green growth, decarbonisation and pro-environmental enterprise support. She is specialising in the development of environmental capabilities and working with a wide range of policy, business and societal stakeholders towards supporting sustainability transitions in the region and beyond. The recent publications are in the Journal of Business Strategy and the Environment, Journal of British Academy, Local Economy, and International Review of Entrepreneurship.
For more information please visit:
https://www.derby.ac.uk/staff/polina-baranova/
Dr Simon Smith
Dr Simon Smith has been working in Higher Education for nearly 20 years. He is Principal Lecturer in Business, Management and Enterprise at Oxford Brookes University.
Simon is co-Chair for the Sustainable and Responsible Business SIG at BAM and his research has developed over time to be very much focused on sustainable development, responsible management/leadership and better achieving the SDGs. He has had successes with funding, but would be the first to admit that there are many others who are much more successful in terms of amounts of money brought in and levels of success.
Simon comes at this series as someone who has had some funding success, but happy to share his experiences with a view to improve success for all involved
Venue
Richmond Building
Portland St,
Portsmouth
PO1 3DE
United Kingdom
In case you want to contact the University of Portsmouth regarding accomodation arrangements please use this link: https://www.port.ac.uk/collaborate/business/business-services/accommodation
Event Fees
BAM Members and Student Members: £30
Non-Members: £100
If you are booking multiple paid events as a Non-Member, it may be cheaper for you to purchase a BAM Membership as nearly all BAM Events are free or at a discounted rate for Members.
You can find out more information about Becoming a BAM Member by visiting BAM Membership
Registrations close on 12th June 2025 at 23:59 BST.
Payment and Cancellation Policy
Payment for the event must be received before the start date of the event concerned. Access will not be permitted to the event if full payment has not been received.
Cancellations
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Cancellations received within 14 days of booking your place on the event will receive a full refund.
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Cancellations received after the 14-day cancellation period and later than 14 days before the start date of the event will not be eligible for a refund.
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Although we endeavour to run all events as advertised, BAM reserves the right to cancel any event if, for example, there are not enough people to justify running the event or if other significant unforeseen circumstances arise. Please be aware that delegates are always responsible for ensuring their own travel and accommodation against cancellation, and the British Academy of Management is not able to reimburse anyone for these under any circumstances.
To cancel a booking a cancellation request must be submitted via your BAM Account, to do this:
- Go to your BAM Account
- Click 'My Events'
- Under 'Upcoming Events' will be the booking, please click Cancel Booking
- Follow the steps and complete the request